Itgs Exam Questions and Full Mark Answers

ITGS Homework Area of effect Science and the condition An) Identify two information gadgets that are required with the goal for Jules to collaborate with a genuine individual. There is a few info gadgets required with the goal for Jules to collaborate with a genuine individual, these incorporate a receiver, a web cam or computerized camera, ordinary camera and speakers so the individual can hear Jules. B) Describe the means that Jules would take so as to follow the development of the individual conversing with him. There are a few stages that Joules would take to connect with a genuine individual. . Jules could catch the underlying picture of any individual utilizing its camera or webcam sensors to catch a picture. 2. Jules would need to utilize facial acknowledgments programming to decide the pieces of the up close and personal followed (reference focuses) or recognize various pieces of the face, for example, skin shading or your eyes. PCs nowadays additionally have sensors incorpor ated with them. 3. Record an underlying situation; of the face which is to be followed/set the situation of the human according to the robots own position. 4. Recording of time pass spans 5.Capture pictures at new positions 6. Decide the area of the new position 7. In the event that there is no development, at that point no development is recognized and there is no modification. 8. Jules can conform to the development if there is one 9. Jules would now be able to speak with the individual 10. So this procedure can be rehashed. C) Jules may experience issues understanding a sentence in a discussion with a human, clarify why this could occur. On the off chance that a word that is said that isn't in the language database of the robot the sentence that is said by the human won't be understood by the robot.Unusual punctuation and sentence structure that isn't customized in Jules language database will cause challenges. Jules may see just one sort of complement and may battle to convey if Jules speaks with somebody with an alternate emphasize. Everyday articulation was utilized. Muddled discourse because of hazy change of human sound changed over to advanced sound documents which can't be coordinated will cause Jules to not comprehend the person. Foundation commotions can cause Jules to misjudge human voices. Phonetic contrasts Words may have various implications relying upon the context.D) Evaluate whether the coordinators ought to proceed with this choice to supplant human umpires with mechanical umpires, for example, tennis-umpire There are a few positives and negatives of this. Positives incorporate 1. The robot would reliably decide the result of each play, so human response is absent. So surveys won’t be required. 2. Any robot won't ever get tires or battle because of states of being. (Responses of group, climate). 3. There is no way that a robot will be one-sided towards another player, something that can be available when a human ref is officiating.So they don’t care who win. Robots are bound to make the correct calls first time so this will spare time from surveys. 4. Another positive is that robots won't face weights of the group when settling on a choice since they feel no weight because of their absence of feelings. Negatives incorporate. 1. Despite the fact that robots might be precise, due to the brisk development of the ball, it might take effort for the robot to settle on the choice; this will cause games to go a great deal more slow. 2. Players may obstruct the perspective on the ball or different snags which the robot will discover difficult to maintain a strategic distance from. . There are moral issues present too in light of the fact that the robots can really supplant human umpires if a few of them are available inside a game. 4. Cost upkeep of robots are high, model are much harder/more costly to keep up than human umpires. 5. Players and the crowed may respond adversely to robot umpires as they have never been utilized. 6. Robot umpires are not intended to contend with players so if any supporter or player can't help contradicting the ref even with their exactness what happens at that point? 7.Robots won't have the option to distinguish any offense any player does during the match, something that people are skilled to do in light of the fact that robots don't comprehend human feelings. 8. Robots aren’t customized to do the sudden so anything that happens not with respect to tennis for instance a fan intruding on the game by running onto the court, robots won't have the option to take care of or they may hurt the fan that runs onto the court. 9. On the off chance that let’s state a player wasn’t prepared for the ball, a human umpire could call a replay. This is something a Robot can't decipher.

Medea Greek Mythology Essay Example for Free

Medea Greek Mythology Essay Assume control over rebuffing the individuals who have fouled up to her, she is blamed for needing not justiceâ€vengeance. Since I am not a local of neither Corinth nor Colchis, I have my own view about her thought processes. In any case, I would concur with the Corinthian Women, Medea is looking for retaliation; not equity. A few people may contend that Medea is looking for equity. When in fact, Medea needs retaliation. The resistance would state equity occurred in light of the fact that the Gods permitted Medea an opportunity to play out her different demonstrations. In spite of the fact that these things happened Medea went to retribution when she volunteered to slaughter Creon and his little girl Creusa. Indeed, even the tune, the â€Å"ideal spectators†, infers that Creon is a poor lord when, after he exiles Medea, the First Corinthian Woman identifies, â€Å"I am of Corinth and I state that Corinth isn't very much dominated. †(1. 214-216). This statement gives us evidence that Medea has a type of motivation to look for retribution on Creon. Anyway she lets her scorn surpass its limits and permits herself to end the lives of the King of Corinth and its Princess all since they picked Jason over her. Likewise, her activities all demonstrate that she needs Jason to accomplish more than pay for harming her. She needs him to endure at the destiny of her own kids. Her retribution was narrow minded. Medea included the two things she knew would hurt Jason the mostâ€her own youngsters. As indicated by the First Corinthian Woman, â€Å"It would be better for you, Medea if the earth opened her jaws and brought you down into murkiness. Be that as it may, one thing you won't do, for you can't, you won't hurt your own kids, however fierceness like plague-bubbles throbs, your psyche in a fire-murkiness nibbles the purple apples of agony. No blood-lapping brute of the field, she-bear nor lioness, nor the lean wolf-bitch, harms her own delicate whelps; nor the yellow-peered toward, seythe-angled, and storm bore hawk that tears the sheep has ever constructed prey of the product of her own tree. †(2. 115-126). Remember that the Corinthian Women are the aware of Corinth. Through this statement the First Corinthian Women has expressed that Medea couldn't hurt her own youngsters. She even gives instances of the most hazardous predators that don’t even damage their own young. This is proof that Medea went past the condition of equity; yet she went far into the condition of retribution. Medea comprehended what she was doing and without a doubt she could think less about something besides what she thought of what was looking for retribution on Jason. All in all, retribution was looked for by Medea. She went over the reality of showing Jason a thing or two; she even expressed she detested Jason more than she cherished her youngsters. Answer this inquiry is what Medea has done engaging or ethically informational?

Chicago Essay Sample - Why Use Online Essay Samples

Chicago Essay Sample - Why Use Online Essay SamplesThere are many essay samples available in the internet for students to check, evaluate and adopt. You can take advantage of the resources provided by these sites to develop your writing skills.Many people struggle with essays as they don't have good structure or development skills in their writing. This is a problem that can be easily overcome. The first thing you need to do is get a good writer. Most writing tutors suggest searching online for online writing samples.The main things you should look for are proofreading and errors. It will make your essay better if the writing is accurate and complete. You also need to look for alliteration. The search engines will provide you with links to online samples, so you can find out if the writing is written correctly or not.The most common problem among students is using too much jargon. This can be avoided if you use simple words. Noone wants to read an essay that uses a lot of technical t erms. The best way to avoid jargon is to write from the point of view of a student. This will make it easier for the reader to understand what you are trying to say.Another way of finding online essay samples is to look at how the writers prepare for their essays. How do they come up with topics? Try finding sample topics or read the sources carefully.If you want to write a quality essay, your writing style must match your topic. You need to come up with a topic that interests you, but you don't need to be very creative. A good example of this is fashion or news.The research is also an important part of essay writing. What is the source of your information? Are you including sources in your essay? Can you justify your sources?All these things can be found online for free, but using online essay samples can help improve your skill. The main goal of every essay should be to demonstrate your ability to express your thoughts. You can improve your essay by using online resources.

Leadership Style Is Important For Organizational Goals

Leadership style helps a leader view leaderships in a certain way and perform it in order to accomplish her goals. Leadership induces a group to pursue objectives held by the leader or shared by the leader and his followers. Leadership style is the way in which that process is carried out. Leaders styles incorporate their relationship to others within and outside the organization and how they view themselves and their position. The leadership style defines an organization. It is important for organizational goals, philosophy and mission to align with its leader’s style that must be consistent with organizational goals and philosophy. On Myers Briggs personality test I was identified as an architect or INTJ (introvert, intuitive, thinking, and judging) with only 0.8% women belonging under this category. INTJ personality type leader is strategically capable, imaginative yet decisive, ambitious yet private, incredibly curious, and use his energy effectively. INTJ personality leader is quick, imaginative and strategic mind; high self-confidence; independent and decisive; hard working and determined; open-minded; and jacks-of-all-trades. I relate my personality type INTJ’s adjectives to a large extent. Some of the weaknesses of INTJ personality are being arrogant; judgmental; overly analytical; and dislike highly structured environments. I do not see myself as arrogant, although, I have a great confidence with respect to my understanding on an issue, especially when I haveShow MoreRelatedLeadership: Discussion Questions684 Words   |  3 PagesLeadership: 1. Define leadership and explain its importance for organizations. Leadership is one of the most important and commonly discusses issues and topic in relation to organizational success. Actually, the strength and success of an organization is directly proportional to the strength and success of its leaders. Based on a summary of all ideas regarding this topic, Daft Marcic (2012) define leadership as the use of influence among people in order to achieve goals (p.371). Since influenceRead MoreConcept Of An Advancing Leadership Style1660 Words   |  7 Pagesconcept of an Advancing Leadership Style. I will identify the characteristics of a leader, and the external and internal environments that would play a part in any leadership style. Additionally, I will demonstrate how this leadership model assists in moving the organization forward in the direction of the mission or goal and assist in defining the organizational culture. Finally, I will show how this model is useful to the leader and followers by comparing other leadership models and their effe ctsRead MoreLeadership Styles And Philosophies Of Leadership Essay1434 Words   |  6 PagesLeadership and You Leaders play a crucial role in the society and organizations, especially with regards to helping the organization achieve its objectives and purposes. These individuals use varying approaches to leadership that inform their practices in motivating organizational members towards the accomplishment of common objectives. Through their practices, leaders not only influence the behaviors of their followers or subordinates but also help in shaping organizational culture. 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Therefore, developing the right style becomes an important role in the ability and the effectiveness of a leader and his team. Knowing the different leadership styles, will enable leaders to choose the rightRead MoreImportance Organizational Leadership Has on Companies Today1657 Words   |  7 PagesAfter reading an article about organizational leadership, I was more enlightened on the value and importance organizational leadership has on companies today. The article discussed the significance of organizational leadership and how leaders can motivate their followers to accomplish corporate objectives and help them realize their full potential. 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This paper will look at three different leadership styles and famous leaders who are known for those leadership styles. This paperRead MoreEffective Management Practices in Community Service Organizations1686 Words   |  7 Pagesexamines the ways in which organizational processes, leadership, program management, financing, and community involvement can positively impact an organization. Organizational Processes Effectively managing a community service organization requires careful planning and management. In doing so, organizations need to provide a clear mission and implement their strategies effectively. The following section reviews the effective methods of governance and organizational planning required in the effective

The 1st Punic War

One of the problems with writing ancient history is that much of the data  just isnt available any longer. The evidence for early Roman history is notoriously problematic. Roman historians developed extensive narratives, preserved most fully for us in two histories written in the late ï ¬ rst century bc, by Livy and by Dionysius of Halicarnassus (the latter in Greek, and fully extant only for the period down to 443 bc). However, Roman historical writing only began in the late third century bc, and it is clear that the early accounts were greatly elaborated by later writers. For the period of the kings, most of what we are told is legend or imaginative reconstruction.Warfare and the Army in Early Rome,—A Companion to the Roman Army Eyewitnesses are in particularly short supply. Even second-hand accounts can be hard to come by, so its significant that in their A History of Rome, historians M. Cary and H.H. Scullard say that unlike earlier periods of Rome, the history of the period of the First Punic War comes from annalists who had contact with actual eye-witnesses. Rome and Carthage fought the Punic Wars during the span of years from 264 to 146 B.C. With both sides well-matched, the first two wars dragged on and on; eventual victory went, not to the winner of a decisive battle, but to the side with the greatest stamina. The Third Punic War was something else entirely. Carthage and Rome In 509 B.C. Carthage and Rome signed a friendship treaty. In 306, by which time the Romans had conquered almost the entire Italian peninsula, the two powers reciprocally recognized a Roman sphere of influence over Italy and a Carthaginian one over Sicily. But Italy was determined to secure dominance over all of Magna Graecia (the areas settled by Greeks in and around Italy), even if it meant interfering with the dominance of Carthage in Sicily. The First Punic Wars Begin Turmoil in Messana, Sicily, provided the opportunity the Romans were looking for. Mamertine mercenaries controlled Messana, so when Hiero, tyrant of Syracuse, attacked the Mamertines, the Mamertines asked the Phoenicians for help. They obliged and sent in a Carthaginian garrison. Then, having second thoughts about the Carthaginian military presence, the Mamertines turned to the Romans for help. The Romans sent in an expeditionary force, small, but sufficient to send the Phoenician garrison back to Carthage. Carthage responded by sending in a larger force, to which the Romans responded with a full consular army. In 262 B.C. Rome won many small victories, giving it control over almost the entire island. But the Romans needed control of the sea for final victory and Carthage was a naval power. The First Punic War  Concludes With both sides balanced, the war between Rome and Carthage continued for 20 more years until the war-weary Phoenicians just gave up in 241. According to J.F. Lazenby, author of The First Punic War, To Rome, wars ended when the Republic dictated its terms to a defeated enemy; to Carthage, wars ended with a negotiated settlement. At the end of the First Punic War, Rome won a new province, Sicily, and began to look further. (This made the Romans empire builders.) Carthage, on the other hand, had to compensate Rome for its heavy losses. Although the tribute was steep, it didnt keep Carthage from continuing as a world-class trading power. Source Frank Smitha The Rise of Rome

Cafe Marketing Plan - 4008 Words

Executive Summary The purpose of this marketing plan is to outline the strategies, tactics, and programs that will make the sales goals detailed in the Andes Cafà © and Art Lounge business plan a success. The Andes Cafà © will be unlike other cafes in that it will set out to introduce customers to the different flavors and aromas of South American foods in a casual non threatening environment. Furthermore, in a competitive market like the restaurant industry Andes Cafà © hopes to set itself apart by reaching out to those foodies with a curious and discerning palate without the high prices. .It will also introduce some of the arts and sounds that make the various countries in South America unique Marketing will play a vital role in the success†¦show more content†¦Business people are talking about their business lunches and how enjoyable it is to meet there before and after business meetings. South Americans are enjoying and agree that the food and art are authentic and remind them of being back at home. Market Growth The market for the food Andes cafà © will offer is growing rapidly. The cafe hasnt come to this area yet. Large cities that cater to large numbers of travelling business people and tourists have not offered this kind of food. Business people will be able to use the cafe to take clients to and to network with area business professionals. Students will use this cafà © as meeting place where they can eat and enjoy a nice evening. The local South Americans in the area will frequent this cafà © because it reminds them of home and provides authentic food. The student population continues to grow as the University maintains a prestigious reputation. These students tend to have money and an interest in up-scale or trendy places to eat. Business in the downtown area is always ongoing and will provide a steady flow of customers. SWOT Analysis The SWOT analysis provides us with an opportunity to examine the internal strengths and weaknesses. It also allows us to examine the opportunities presented as well as potential threats. The Andes Cafà © has a valuable inventory of strengths that will help it succeed. These strengths include: a knowledgeable and friendly staff, excellent food, a mixture of culture from various SouthShow MoreRelatedCafe Nero Marketing Plan6124 Words   |  25 Pages Overview†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Page 4 Marketing Audit†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.Page 5 PEST Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Page 5 Market Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..Page 8 Micro Environment †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Page 10 Internal Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦....Page 12 SWOT Analysis..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Page 13 Assumptions†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦..Page 14 Marketing Objectives†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Page 15 StrategyRead MoreMarketing Plan - Cafe988 Words   |  4 PagesAssignment #5 – MKT 500 Marketing Management 1. Introduction The goal of this marketing plan is to outline the strategies, tactics, and programs that will make the sales goals for a planned discount internet cafà ©. Cafà © Loco, unlike a typical cafe, provides a unique forum for communication and entertainment through the medium of the Internet. Cafà © Loco is the answer to an increasing demand. The public wants a place to enjoy delicious coffee products, at discount prices; aRead More Marketing Plan for Internet Cafes In India Essay5701 Words   |  23 PagesMarketing Plan for Internet Cafes In India Executive Summary The goal of this marketing plan is to outline the strategies, tactics, and programs that will make the sales goals outlined in this Internet Cafe business plan a reality in the year 2003 in few states in India. This plan is for Indian Markets only. Internet Cafe, unlike a typical cafe, provides a unique forum for communication and entertainment through the medium of the Internet. 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Strategy Management free essay sample

Since the end of XX century a lot of IT manufacturing companies appeared in the Global market, but not all of them managed to find and even less of them to sustain its competitive advantages. HTC Corp. s one of the companies of that period who successfully transformed its business from Original Design Manufacturer (ODM) producing complete products to famous brand-name companies into Original Brand Manufacturer (OBM) making its own product under its own brand. On its way into successful OBM transformation the company faced a lot of obstacles concerning its Boards of directors’ strategy and vision of company’s future. However, despite the fact that company has become famous recognizable brand, it has been facing a lot of issues concerning stiff competition, supply chain management, product line, finance and strategic partnership. The paper aims to define and justify strategic issues HTC Corp. encountered applying relevant theories and techniques from Strategic management and to recommend solutions for those issues. 1. HTC’s strategic issues evaluation HTC Corp. was founded in 1997 by Cher Wang and HT Cho as an Original design manufacturer company. Being excellent in design and engineering under HT Cho management it was very successful in ODM market producing laptops for HP, pocket PCs for Compaq and Palm and smartphones for branded handset companies and service providers T-Mobile, British Telecom, Orange and Vodafone (Yoffie Kim, 2009). Having already earned reputation as a reliable manufacturer, in 2006 HTC made decision to promote its own brand. At that moment most people in the board were ambiguous about this decision (Yoffie Kim, 2009). However, by the end of 2009 the company eventually quitted the traditional ODM business. New OBM business required from company management extremely important decisions concerning its old ODM business partners (Yoffie Kim, 2009). Changing direction from ODM business to own brand development involved rethinking its organizational structure, financial costs and marketing strategy in order to enter the global market (Tushman Herman, 2012). This implies the following strategic issues: organizational structure, financial, marketing and globalization issues. At the moment when the company made decision to enter smartphone market, the most companies had been at a growth stage of its lifecycle. Big manufacturers as Nokia, RIM, Samsung, LG, Sony-Ericsson and Motorola had already been fighting for the market share. Furthermore, each of them had competitive advantages over HTC in terms of cost advantage due to economies of scale (Samsung) and patents (Nokia). As a result, HTC had the following strategic issues: Competition, Partnership, Globalization, Marketing strategy, Operations. Although the mobile phone market was highly competitive, emergence of smartphone devices brought the biggest changes in the competitive environment on a global scale (Euromonitor International, 2011). It gave chance to HTC to gain advantage over incumbent market leaders Motorola, Nokia and RIM. However, along with HTC other players entered the market. In 2007 Apple introduced its powerful and innovative smartphone, LG and Samsung were quick enough to innovate as well not to lose its share of the market. Each of these manufacturers has its competitive advantage. Which are: -economies of scale for Samsung -hardware and software design for Apple -business customer orientation for RIM Looking at the financial statements of the previous years can be seen that despite of increasing in total revenue from NT$152,353. 20 in 2008 to NT$465,794. 80 in 2011 the operation profit margin had decreased from 19. % in 2008 to 14. 7% in 2011. It tells about poor efficiency of company’s operations. Figure 1 HTC Total Revenues (based on Appendix A) Figure 2 HTC Operational profit margin (based on Appendix A) Moreover, today widely held smartphones of different manufacturers have similar set of functions, design, quality with few distinctive features. Consequently, smartphone market today has a tendency to perfect or monopolistic competition. Therefore, the paper will be focused on a competition issue considering it as a core issue ? 2. Models and frameworks HTC corp. gained amazing success in a very short time. However, as long as the mobile phone market grows, technology changes and product lifecycles are getting shorter, competition will be the issue the companies in the market. 2. 1SWOT analysis Strengths RD and innovations Partnership with Microsoft and Google Opportunities Emerging markets in South America and Africa 4G technology and Cloud computing Weaknesses Weak brand image Dependence on third party providersThreats Competitor’s breakthroughs Drop in smartphone prices Table 1 SWOT analysis 2. 2External analysis The global market of mobile phones increased significantly and became mature. Whereupon growth shifted to developing markets. The shift of growth to less affluent markets accelerated unit price erosion commonly associated with product diffusion. Global average unit price fell from US$170 in 2002 to US$86 in 2010 representing an almost 50% drop (Euromonitor International, 2011). Figure 3 Mobile Phones: Biggest markets by volume (sourced from Euromonitor International) The shift of sales to emerging markets drove to growth in low-cost manufacturers. This has had a positive impact primarily on Chinese manufacturers who account for a majority of private label brand manufacturing contracts. The commoditisation of mobile phones was largely responsible for driving growth of low-cost private label brands. This may cause emergence of new entrance, especially from Chinese ODM market. Last few years Asia-Pacific markets had a significant rise largely due to growth in China and India. According to Euromonitor International (2011) the growth will continue reaching 3 billion subscribers by 2015. Figure 4 Mobile phone subscribers (sourced from Euromonitor International) Porter’s five forces analysis To make a qualitative evaluation of a company’s strategic position Porter’s 5 forces framework will be applied. Figure 5 Porters 5 forces model (source: author) Detailed analysis of each of Porter’s 5 forces is shown in Appendix 4. As it can be seen from the figure summary of competitive forces is more high than moderate. Therefore industry considered to be competitive. 2. 3Internal analysis Resource-based view approach Prahalad and Hamel (1990) state that in order acquire and sustain competitive advantage the company should consider its internal factors which are resources, capabilities and competences. To understand what constitutes HTC’s core competencies and distinctive capabilities internal analysis has been conducted. According (Stonehouse, et al. , 2004) four broad areas should be considered in internal analysis. Figure 6 Internal analysis (sourced from Stonehouse) Makadok (2001) defines capability as â€Å"a special type of resource, specifically an organizationally embedded non-transferable firm-specific resource whose purpose is to improve the productivity of the other resources possessed by the firm†. Whereas Amit and Schoemaker (1993) state that â€Å"resources are stocks of available factors that are owned or controlled by the organization, and capabilities are an organization’s capacity to deploy resources†. Tangible resources FinancialCapital NT$8,520,521,700 (USD 290,234,500) (Anon. , 2012) PhysicalEquipment, building, RD centres and principal subsidiaries TechnologicalPatents for data transmission in wireless devices that allow faster download in 4G LTE networks (Decker, 2012) Human resources16,746 employees (Anon. , 2012) Intangible resources Human? Experience and capabilities of employees ?Culture – Mix of eastern hard-working, flexible, risk-taking, strategic thinking with western marketing excellence and out-of-the-box thinking ? Managerial skills Innovation and creativity? Technical and scientific skills ? RD capabilities ?HTC Sense Innovative functions (Android OS add-on) Reputation? Brand name ?Reputation with customers for quality and reliability ?Strategic partnership with Microsoft and Android Table 2 Resource-Based View approach VRIO framework According to Collins and Montgomery (2008) those resources create value which are situated in the interplay of three market forces – Demand, Scarcity and Appropriability. Figure 7 Sourced from Collins and Montgomery (2008) To determine which of resources and capabilities of the firm considered being a competitive advantage, VRIO analysis should be applied. According to VRIO framework to each of the resources four question should be asked. 1. The question of value: Does a resource enable a firm to exploit an environmental opportunity, and/or neutralize an environmental threat? 2. The Question of Rarity: Is a resource currently controlled by only a small number of competing firms? [are the resources used to make the products/services or the products/services themselves rare? ] 3. The Question of Imitability: do firms without a resource face a cost disadvantage in obtaining or developing it? [is what a firm is doing difficult to imitate? ] 4. The Question of Organization: Are a firm’s other policies and procedures organized to support the exploitation of its valuable, rare, and costly-to-imitate resources? † Total summation of HTC’s resources and capabilities gives a company competitive advantage. However, due to highly competitive environment of smartphone market most of its resources are at the same level comparing with competitors. The only resource which can benefit in HTC’s sustainable competitive advantage is its software add-on to Android OS – HTC Sense. Therefore in order to sustain its competitive advantage in the rivalry HTC should further develop this feature. A graphic presentation of VRIO is shown in Appendix E. ? 3. Conclusion and recommendations Having applied analytical tools to examine internal and external environments of the company it can be said that Competition is the critical issue in HTC Corp. Porter’s 5 forces confirmed high competitive environment in the smartphone industry. Looking at financial statements and annual reports of the company (Appendices A and B) one can see that average per unit cost declined from NT$6,300 in 2008 to NT$5,653 in 2011. Figure 8 Average per unit costs (based on Appendix B) From the Figure 8 can be concluded that company followed Cost leadership strategy in Porter’s Generic strategies. Competing with Samsung HTC introduced 14 new mobile phone models in Taiwan alone (Chiang, 2012). Using one wave of new devices after another to wage a global battle, the biggest hurdles HTC has faced are branding and gross margin. Furthermore, consumers got confused about models of HTC. Emphasis on customization generated number of new models and a wide range of design specs. At the same time, customization reduced the number of common components used among the devices, increasing the average per unit cost. Taking into consideration that producing different models is not efficient, HTC should focus on narrowing its product line and increasing quality and at the same time decreasing average per unit cost. In this way the company will achieve economies of scale. From the point of view of Porter’s Generic strategies, HTC should follow Differentiation strategy paying more attention to promoting its Brand.